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O'Connell Communications, Inc. is a boutique public relations firm that represents technology and industrial companies that wish to increase recognition through smart media exposure.
What to expect...
a different agency experience.
2009-10-24 Here's what differentiates O'Connell from other publicity firms:

  • Reputation. O’Connell Communications is associated with quality, integrity and consistency. Journalists know us, trust us and turn to us when they need editorial materials. We are a well known and highly respected brand in the B2B PR community.

  • Technology Focus. Our focus is on technology. In contrast to other agencies, we understand technology. In short, we “get it.” We also grasp what technology clients want and create media opportunities for them that will advance their business objectives. We do not waste our clients’ time or money.

  • Senior-Level Experience. Maybe you know the drill. Senior level executives pitch your account, assuring you they'll work on it day in and day out... and a month later you get passed onto a recent college grad who thinks flash memory chips are a new flavored snack from Dorito's.  With O'Connell Communications you get the benefits of more than 20 years of agency experience in the publicity business. We use that experience to actively push to grow your business, as if we had as much stake in your success as you do.

  • Cost Effective. We've worked at large PR agencies, so we know what they charge for retainers. Now imagine that same level of "big agency" experience, service and depth of media knowledge in an agency that charges half the price. Sound good? Sounds like O'Connell Communications. We are eager to work with like-minded clients who share our passion for the value and service necessary to flourish in today's economy.

Can we quote you?

“I hired Dan as A PR consultant in the very early stages of a marketing campaign tasked to promote a company that had no visibility or reputation in the US market. Dan worked with me to develop a plan that included case studies, editorials and a press event at a major trade show. The results included more than 700 new customers in the first year of the campaign.”
-- Marketing Manager, Misumi USA
 
"Dan was an extension of the Valspar flooring marketing team. He understood the chemical intricacies of our coatings  -- not a simple thing -- allowing him to explain the benefits concisely to the media. I could give Dan the barest of engineering notes and have back on my desk within a day complete press materials ready to distribution. Also, case studies in our industry are very important in moving a prospect to becoming a customer. Dan published our case studies in every major flooring magazine and website, at times even visiting a location to take photography for us."
-- Marketing & Sales Manager, Valspar Flooring Div.
 
"When I joined Genesis one of the first things I did was to hire Dan O’Connell as our pr provider.  To be clear, Dan’s firm does traditional pr but the real value comes from his knowledge of electrical publications and their editorial staffs.  I used Dan before and understood the great value that he provided in promoting our products to the marketplace. As Genesis and then at Honeywell, Dan placed multiple product releases that would have cost us a fortune if we had to place traditional advertisements but on equivalent terms paid very little for Dan’s services. Dan has done great work for Genesis and then Honeywell."
-- Director of Marketing, Honeywell Cable 
 
"The Chicago chapter of NFSA is one of several nationwide. The Chapter was impressed by Dan's results locally with the media, as well as with his collateral development, and his close working relationship coordinating with our industry lobbyist and NFSA's national headquarters. With Dan on-board we had the suburban papers heralding the need for fire sprinklers in single-family homes and a week-long front page splash in the Chicago Sun-Times that resulted in changes to Chicago's high-rise building code. At the annual NFSA convention our chapter took the opportunity to showcase Dan's work. Other chapters are now following his PR roadmap, or the case of the Wisconsin Chapter, hired Dan outright."
-- Industrial Promotion Committee
 
"Security is a very fast-paced industry. There were times when we need a critical datasheet, advertisement or press release completed on a new product immediately, not the next day and certainly not the next week. Dan drops everything to get the job finished the same day, sometimes within the hour! He is a versatile talent I would not hesitate to recommend. And, in fact, I have."
-- Product Manager, Toshiba